15

Logo Artist Quiz

Logo History
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  • Guess The Real Logo
  • Simplistic and warm, Herb Lubalin's obvious depiction of a family within the "Families" logo is a beautiful work of art.

  • The original logo was created by Sergey Brin (co-founder/CEO). The present logo based on the Catull typeface was designed by Ruth Kedar .

  • Carolyn Davidson was just a student at Portland State when she was paid $35.00 by Nike for her creative logo design. This design is suppose to give the impression of motion.

  • In order to relay to the viewers the meaning of Showtime the company chose to put a spotlight on "SHO", the shorthand acronym for the network.

  • According to Kurt Weihs, who helped "Americanize" the Didot typeface, Weihs and Golden saw the "eye" as symbol of CBS "looking at the world."

  • The brighter blue color in the Bank of America logo stands for approachability and excellence, while the red represents courage and determination.

  • According to the designer, Rob Janoff, the colored stripes represent color bars on the screen. Also, Rob is quoted as saying that the "byte" in the apple

  • Designed in 1961. The logo significantly simplified UPS's identity, using a bow-tied package above the familiar shield to express the mission of the company. At that time, package delivery was UPS's only service.

  • The company started to use the Swiss Army logo, the shield and cross as an emblem to signify their well crafted knives.

  • If you take a second glance at the logo, you can clearly see the abstract outline of 2012.

  • Merchandise proclaiming "I "heart" ..." can be found around the world. New York has tried to uphold its trademark by filing nearly 3,000 objections against imitators.

  • If you look between the "E" and the "x" you can discover the subliminal beauty behind the design of the FedEx logo.

  • Created in 2007 by Paula Scher the red arch above the "t" gives the impression of an umbrella, giving the logo a safe and inviting appearance.

  • In 1962 Andy Warhol revealed his pop art exhibition of "32 Campbell's Soup Cans". This historic work was a major player in the emergence of pop art.

  • The logo consists of three faces of women, diagonal to one another. The logo is meant to convey a message of strength and self-confidence in regards to women.

Next Question

  • Herb Lubalin

  • Sergey Brin

  • Carolyn Davidson

  • Ivan Hermayeff

  • William Golden

  • Bob Wolf

  • Rob Janoff

  • Paul Rand

  • Gerard Huerta

  • Wolf Onlins

  • Milton Glaser

  • Lindo Leader

  • Paula Scher

  • Andy Warhol

  • Saul Bass

How To Play

This 15 round multiple choice logo quiz will show one logo / brand per round. 15 recognizable names are listed to the right, click on the name of the designer you think designed the logo.  Guess right and learn an interesting fact about that particular logo and / or the famous designer behind the brand.

How many of these famous logo designers do you know?

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